Every entrepreneur starts somewhere. For some, going into business starts with a dream. For others, with a need. For all, it is a journey. To succeed, you need determination, guts and vision. You also need support, inspiration and the practical tools to help you grow.
You’re not alone. You’re in good company.
Developed by the New Economy Initiative (NEI) to help unify and grow Detroit’s small business community, In Good Co. is a living platform, connecting inspirational stories with practical tools to empower entrepreneurs at every age and every stage of business.