Stories
Get Inspired
Through inspirational videos, podcasts, and features, learn how Detroit entrepreneurs have built and grown their of businesses. From start-up to stay-up.
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Trailers
In Good Co. Detroit
In Good Co Detroit is proud to release our latest film spotlighting some of Detroit’s remarkable entrepreneurs, their journeys to start and grow their business and their resilience and ingenuity to adapt during the pandemic.
This film continues to show entrepreneurs, you're not alone. You’re in good company.
Developed by the New Economy Initiative (NEI) to help unify and grow Detroit’s small business community, In Good Co. is a living platform, connecting inspirational stories with practical tools to empower entrepreneurs at every age and every stage of business.
Introducing: In Good Co. Detroit
Every entrepreneur starts somewhere. For some, going into business starts with a dream. For others, with a need. For all, it is a journey. To succeed, you need determination, guts and vision. You also need support, inspiration and the practical tools to help you grow.
You’re not alone. You’re in good company.
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Feature Story
Alice Brazelton-Pittman
Brazelton Floral
“I grew up in the business with my brothers and sisters,” she says. But Alice would forge her own path.
It wasn’t until 2017, following the deaths of both her brother Edgar Jr. and sister Irene that Brazelton-Pittman would find herself taking the helm of her family’s floral legacy.
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Small Business Resilience Stories
Mariyah Siafuddin
Innovative Solution Partners
Mariyah Saifuddin of Innovative Solution Partners reminds us to stay connected to the Detroit entrepreneur network and recognize the small victories during this time.
Stay connected with Mariyah at isolutionpartners.com
Kimle Nailer
Nail-Rite Construction
Kimle Nailer of Nail-Rite Construction shares a recent phone call she had encouraging another woman business owner during this crisis.
Learn more at nailrite.com
Juan Carlos
Featherstone Moments
Juan Carlos Dueweke-Perez of Featherstone Moments marketing agency discusses the need to be personally mindful of our teams during this time.
Learn more at featherstonemoments.com