Get Inspired

Through inspirational videos, podcasts, and features, learn how Detroit entrepreneurs have built and grown their of businesses. From start-up to stay-up.

Trailer No 2 October 2 / 2020

In Good Co. Detroit

In Good Co Detroit is proud to release our latest film spotlighting some of Detroit’s remarkable entrepreneurs, their journeys to start and grow their business and their resilience and ingenuity to adapt during the pandemic.

This film continues to show entrepreneurs, you're not alone. You’re in good company.

Developed by the New Economy Initiative (NEI) to help unify and grow Detroit’s small business community, In Good Co. is a living platform, connecting inspirational stories with practical tools to empower entrepreneurs at every age and every stage of business.

Trailer No 1 November 6 / 2019

Introducing: In Good Co. Detroit

Every entrepreneur starts somewhere. For some, going into business starts with a dream. For others, with a need. For all, it is a journey. To succeed, you need determination, guts and vision. You also need support, inspiration and the practical tools to help you grow.

You’re not alone. You’re in good company.